Domain names are Virtual Assets equivalent to Real Estate Property in the physical world. Just like in a real estate, lands situated in a prime commercial or high-end residential locations which commands a great deal of price valuation, Premium Descriptive Domain Names also valued as high as the buyer desired to own it, by trading his thousands or millions of cold cash.
Based on records taken from the sales chart of DN Journal these are the 20 biggest cash domain names sales ever reported since 2003.
1. Sex.com was sold at $ 13,000,000
2. Fund.com was sold at $ 9,999,950
3. Porn.com was sold at $ 9,500,000
4. Porno.com was sold at $ 8,888,888
5. We.com was sold at $ 8,000,000
6. Diamond.com was sold at $ 7,500,000
7. Z.com was sold at $ 6,784,000
8. Slots.com was sold at $ 5,500,000
9. Toys.com was sold at $ 5,100,000
10. Clothes.com was sold at $ 4,900,000
11. IG.com was sold at $ 4,700,000
12. MI.com was sold at $ 3,600,000
13. Whisky.com was sold at $ 3,100,000
14. Sex.xxx was sold at $ 3,000,000 (tie)
14. Vodka.com was sold at $ 3,000,000 (tie)
16. Shopping.de was sold at $ 2,858,945*
17. CreditCards.com was sold at $2,750,000
18. KK.com was sold at $ 2,700,000
19. Social.com was sold at $ 2,600,000
20. Investing.com was sold at $ 2,450,000
*Shopping.de sold for €1,960,000 in 2008. The dollar equivalent at that time was $ 2,858,945.
Above data really supports the notion that company names, products, brands, and domain names are intertwined for global branding to drive sales thru its presence and intense marketing campaign on the net.
Companies buy premium domain names, as an investment in its very powerful global branding capabilities and the domain name’s potential to generate a large volume of traffic to their website. Thereby, resulting to a massive growth of their sales revenue with lesser cost of advertisement.